As Jesus's following grew, the Pharisees noticed that not just locals but people from other places began to seek Him. While it may sound like an exaggeration, there was truth to their observation about the world following Him (John 12:19). Notably, even the Greeks, representing the Gentiles, sought Him out. In response to this growing interest, Jesus stated that the time has come for His glorification. Jesus shared a poignant metaphor: just as a grain of wheat must fall and die to produce abundant fruit, so must He undergo death to bring forth life.